How to Promote Positive Search Results
The most important things you can do to promote positive search results are: (A) Create great content that includes your search phrase. (B) Post your excellent content to many important web properties...
View ArticleBranded vs. Non-Branded Content
Branded content is clearly about you or your company. Non-branded content is not necessarily about you or your company at all, but it contains references to either. Both types of content include your...
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Consider Sub Domains
Sub-Domains are web pages that live at web addresses like searchphrase.example.com instead of somewhere like example.com/searchphrase. Sub-domain based pages that contain excellent content that is...
View ArticleSocial Media Boost
The value of social media for internet reputation management is a hotly debated subject. But few would argue that the high-quality content you create wouldn’t benefit from a social media boost. Once...
View ArticleTip: Content Plan and Editorial Calendar
Websites and social media properties must be maintained in order to stay relevant to search engine queries. A good maintenance tool is to use both a Content Plan and an Editorial Calendar to keep...
View ArticleHealthGrades.com Negative
HealthGrades.com can be managed, but because it is a strong site it can take time and other resources to suppress it. In addition, you’ll want to work hard to improve your HealthGrades.com reviews....
View ArticleAction: .COM Website
Often the strongest directly-controlled web property that can be built for reputation management purposes is the Exact Match Domain (EMD). The EMD .com with your search phrase is statistically...
View ArticleIf You Have a WordPress.com Negative
What do do if you have a xxx.wordpress.com negative. Online reputation problems stemming from negative WordPress blogs are a challenge because WordPress.com is such a strong site. The good news is that...
View ArticleVitals.com Negative
Vitals.com, the Doctor review and ratings site, can be your best friend or your worst enemy. On a scale of 1 – 100, with 100 being strongest, Vitals.com ranks about 75 in strength. So it comes up in...
View ArticleTumblr.com Negative
Negative Tumblr blogs are difficult to remove or suppress, but not as hard as some sites (like Wikipedia). If a Tumblr blog has been posted with negative content, and you don’t feel it can be removed...
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